Love & Grace

BRAND IDENTITY / WEB DESIGN / SHOPIFY WEBSITE CUSTOMIZATION

Project Overview

The objective of this project is to redesign the Love And Grace website to align with the company's mission to evoke self-love, bring harmony and joy to people, and create an upscale and visually appealing shopping experience for customers. The scope of this project includes branding strategy & brand book + redesign of the Love And Grace Shopify website, including the homepage, product pages, and all other essential pages. The focus will be on creating a visually appealing and easy to navigate website that tells the company's story and showcases their values and ethically sourced jewelry products.

Timeline

8 weeks with regular check-ins and feedback sessions to ensure the design is meeting the client's expectations.

STYLE GUIDE

Having all the necessary information from the client about her vision of the brand, we decided to focus it around the idea of self love/acceptance/mental healing and harmony. We decided use soft and delicate color palette combining it with modern and accessible typography set.